becomes pale and brittle.
Damaged hair
Colored or treated hair fades faster; split ends and loss of shine.
Sensitivity and allergies
Artificial fragrances and preservatives exacerbate eczema, psoriasis, cause redness and itching.
Environmental consequences
Non-biodegradable ingredients
Microparticles (e.g. microplastic peeling granules) pass through treatment plants, accumulate in water bodies, and are
ingested by fish.
Phosphates and other chemicals
enter rivers and seas, stimulate algae blooms, and deplete oxygen.
Plastic packaging
is a huge part of landfill waste. Most single-use bottles are not recycled.
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Healthier and more eco-conscious alternatives
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